An Overview of United States Hotel Chains: Differences and Tiers
by Ryan Vagabundo
Hotels, motels and Holiday Inns are a reality of life on the road. Well, unless you're the most hardcore dirty backpacker or "traveler kid", I guess.
Booking them can be confusing if you're new to traveling or are an infrequent traveler, however. Or if you're visiting another country that you're not too familiar with. Due to market pressures in many countries (the United States foremost among them), the hotel/motel scene is dominated by big-name chains. There are a ton of different chains, though, and the differences between them aren't real obvious at a glance. The various "star systems" you see around are arbitrary and mostly useless; there isn't any central authority for ranking hotel quality comparable to, say, Michelin stars.
Adding to the confusion is the fact that chains can differ wildly from location to location, because the vast majority of hotels and motels are franchised by a local owner rather than being owned by corporate. They aren't purpose-built like a McDonalds or Starbucks usually is; they're often a conversion of some older property. The local owner just has to pay the franchise fee, meet some basic list of requirements the brand gives them, and then they're a member of the chain. So you don't really know what to expect just from the name alone.
You can divide the U.S. hotel and motel chains into rough tiers, however. These tiers give you at least some idea of what you'll be getting when you book with them. That's what today's guide is all about.
Budget Tier
Reasonable Price Range: $30-65 USD
Pictured: Motel 6
Budget hotels and motels (mostly motels) are the most basic and consistently inexpensive options. They used to be not much more than a bed and shower, and often could be quite old and gnarly, but chains have been forced to step up their game in the last few years due to tightening competition (especially with AirBnb getting into the market) and the proliferation of online reviews. Motel 6 kinda led the way by installing laminate faux-wood floors, bigger TVs and new beds with pillow tops at many of their properties starting around 2012, and since then many of the other budget chains have copied them. (For a fun look at the budget motels of yesteryear, check out this New York Times article from 1990)
What you can realistically expect from the budget tier:
Will most likely be in an older building; expect floors to possibly buckle/creak and walls to be anywhere from "toilet paper thin" to "kinda thin"
Usually a motel configuration with doors and windows outside facing to a parking lot (though there are numerous exceptions)
Small but modern TV with a decent cable package
Will only have fridges and microwaves if they are in a competitive low-traffic market (not in major tourist areas and many big cities); there may be a communal microwave or two in the lobby somewhere
Free wifi (even Motel 6 has finally started doing this), though it may be a slower option that you can pay to upgrade
Small and basic non-heated outdoor pool
Unlikely to have a fitness room; if they do it's probably like two cardio machines and some dumbbells
Very basic coffee in lobby in the morning; in more competitive markets you may get an in-room coffee maker and/or coffee constantly available in the lobby
Limited on-site laundry (one or two machines) if at all
Rooms with two beds stand a good chance of not having a table or computer desk; the "desk" may also be just a little strip of wood bolted to one wall
Most likely no shuttle service
May or may not be breakfast; if there is it will be a very basic continental - cereal, oatmeal, yogurt, packaged pastries, possibly fruit or boiled eggs. Very competitive markets may have a limited hot breakfast (prefab egg patties and sausage that are heated up)
Since these are often in older buildings, conveniently-placed power outlets may be a problem
Chains in the budget tier:
Motel 6 (Blackstone)
Econo Lodge (Choice)
Rodeway Inn (Choice)
Days Inn (Wyndham)
Super 8 (Wyndham)
Howard Johnson (Wyndham)
Travelodge (Wyndham)
Knights Inn (Red Lion)
America's Best Value Inn (Red Lion)
Lower Midscale Tier
Reasonable Price Range: $45-75 USD
Pictured: Sleep Inn
These properties are at least a noticeable step up from budget chains. You'll see some bleed-over between these two groups in terms of amenities and conditions, as some franchisees are more on the ball and working with better building bones than others. But when you book one of these you can be pretty confident it will be a cut above a Motel 6.
What you can realistically expect from the lower midscale tier:
More solid buildings / walls than the budget tier; floor buckling/stomping from upstairs is still fairly likely, but the walls usually muffle all but the noisiest idiots
May be a motel or a hotel configuration, but some chains are interior corridor only (like Sleep Inn, Ramada and Microtel)
Usually about the same size TV as a budget hotel, but often a better cable package
Fridges and microwaves are usually standard unless you're in a notoriously gougy city (like Las Vegas or New York City)
Decent free wifi
Small and basic non-heated outdoor pool
Good chance of there being a small and basic fitness room
Almost always a coffee maker in-room and coffee / tea / hot chocolate in the lobby throughout the day
Usually a couple of washing machines and dryers around somewhere
Almost always has some sort of desk and table; chair quality varies
Possible shuttle service in cities where it makes sense
Will at least have continental breakfast, and many have a basic hot breakfast
Usually have power outlets built into desks, lamps and tables for convenience
Chains in the lower midscale tier:
Quality Inn (Choice)
Sleep Inn (Choice)
Red Roof Inn
Ramada (Wyndham)
Baymont Inn (Wyndham)
Microtel (Wyndham)
Upper Midscale Tier
Reasonable Price Range: $60 - $90 USD
Pictured: Comfort Inn
This tier is where you make a big step up from the budget world. Odd properties in this tier might fall short in one or two categories, but all-in-all you can have peace of mind that you'll have at least a pretty good experience when you book one of these brands. This is also the tier where the riffraff starts getting filtered out; not that people with money can't be assholes, but usually your tweakers and low-level criminals and such will shy away from the price and atmosphere of these places when cheaper lodgings abound in the area. These hotels are usually occupied by tourists, families and working people being put up by their employer while on the road.
What you can realistically expect from the upper midscale tier:
More solid and modern buildings, often purpose-built for this particular chain
Almost always a hotel configuration (room doors open to interior corridors)
Bigger TVs with better cable packages
Nearly always have fridges and microwaves in every room, some chains have kitchenettes
Good free wifi, some chains also have wired ethernet in-room
May have an indoor pool
Almost always has some sort of fitness room
Virtual guarantee of a coffee maker in room and various hot drinks in the lobby all day
Usually at least a small laundry room
Usually a proper computer desk and chair
Shuttle service to the local airport and/or downtown center
Almost always a well-stocked hot breakfast
Some properties have free snack pantries for loyalty program members above a certain level
Copious power outlets all over the room
Chains in the upper-midscale tier:
Hawthorne Suites (Wyndham)
Wyndham Garden
Comfort Inn (Choice)
Clarion (Choice)
Red Lion
La Quinta
Best Western
Candlewood Suites
Upscale Business-Class Tier
Reasonable Price Range: $80-125 USD
Pictured: Embassy Suites
Hotels in this tier are about as nice as things get before you start getting into vacation resort territory and luxury accommodations. Lot of corporate accounts putting up their management-level staff at these places. Not everything will always be perfect at every property, but these are a reliably very good experience. Of course, they're also expensive.
Basically, expect everything from the upper midscale tier but with bigger rooms, usually with the bedroom area separated by a closed door from the main living area. Also lots of little perks like premium coffee, a hot breakfast spread with an omelette chef in the morning, indoor heated pools and saunas, a full-size fitness room and so on.
Chains in the upscale business class tier:
Holiday Inn
Fairfield
Cambria
Doubletree
Embassy Suites
Hilton
Marriott
Sheraton Four Points
Hyatt House / Place
Radisson
Residence Inn
Springhill
Staybridge
Luxury Tier
Reasonable Price Range: $130-300 USD
If you're rich or splurging on an annual vacation, these are the places to look.
Chains in the luxury tier:
Four Seasons
Grand Hyatt
JW Marriott
Mandarin Oriental
Nobu
Ritz-Carlton
Taj
W
Waldorf Astoria